7. German Rum Festival in Berlin
On Saturday, 14th of October at 11:00 am the time had come. The doors of 7. German Rum Festival Berlin opened for all rum enthusiasts and spirits lovers. Nearly 5,000 connoisseurs and more than 100 exhibitors with over 450 different brands were at the show; and experiencing different and rich tastes from all over the world and catching up with the latest trends& news.
As Southern Spirits, we were in this show for the first time. With our two direct import brands Shack Super Spiced Rum by BUSS (Antwerp, Belgium) and Ron Aguere of Destilerías San Bartolomé de Tejina (shortly DSBT) from Tenerife, Spain; we were not only outstandingly represented, but also played a conclusive role in the awards.
The German Rum Awards is the most important national and international award for rum and fame. An international jury of rum experts, tastes rums of several different categories and evaluates according to a pre-defined pointing system. In each category, Gold, Silver and Bronze medals are given to the top 3 of all the submissions. And definitely, Southern Spirits played on the right horse: Shack Super Spiced Rum won silver medal in the “Spiced Rum” category and Ron Aguere Caramelo won the gold in the “Rum Liqueur” category. Here, we would like to congratulate our producers one more time!
Juniper and sugar canes… Despite the fact that gin hype is still ongoing and fortifying its position in the market; rum seems to be the next drink, and it is gaining more popularity in Germany.
This is also clearly seen from the continuously increasing number of visitors of the Rum Festival. During two days of festival in Berlin, our team prepared cocktails such as the Tiki Shack, the Aguere Red Caramel or the Tropical Honey and shots for local fans and novices. Our two medal winners and our rum selection at the stand such as Guajiro Blanco- a solid base for cocktails, Guajiro Añejo- a great choice for drinking neat and Honey Rum- an all-time classic from Canary Islands; were evoking the interest of many visitors with their superb quality.
As Southern Spirits , we would like to take this opportunity to thank the organizers of this fantastic festival. The same goes for the BUSS team from Antwerp and Vanessa, who actively supported us at the stand. Thanks and see you next year!